Our Story,
the origins
sept
2020
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We launched on September 18th, during the time of COVID-19 when jobs were becoming hard to find.
we started with zero to no knowledge but an eagerness and passion for vintage, to learn and curate the best garments.
Donation drive
Nov 2020
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At that time, Our motherland the Philippines was suffering from typhoon ulysses, and so we united the community we've built to donate essential kits (clothes, food, hygiene kits, etc) that could help those that were in need.
Slow grind journey
april
2021
throughout our first year, we have been gradually building our clients' trust and relationship.
Expanding our inventory while simultaneously improving our game.
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Not knowing where the fresh trench was going, we still tend to keep pushing.
Mobile store
Aug/Sept
2021
After acquiring a car, we were able to reach further heights, having our very first photoshoot with family friends and launch our mobile store, Having booked appointments around places in kowloon, tung chung and south lantau.
A special shoutout to "brio" who is one of the ogs that's now in the states!
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our biggest "tenth drop"
Jan 2022
2021
With the momentum on our side and the experience we have gained, we were grateful to drop our biggest yet.
We released carhartt detroit jackets, Russell athletic boxy fitted hoodies, graphic shirts and many more!
studio beginnings and team expansion
april/May
2023
we acquired a studio space with likeminded individuals, helping us grow our community and giving us the leverage of clients to visit viewing appointments.
taking leaps of faith and further pushing boundaries.
John and daniel also joined the fresh trench during this time, helping to grow the brand!
Brand apparel launch and second photoshoot
AUG
2023
with contentious hard work and dedication, we were able to bring our branded vision to life. expanding our name and culture into existence.
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With this, we also had our second shoot in our hometown, Mui Wo.
organising basketball league
oct 2023
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Mar 2024
giving back to our community together with chairman "Kersee" and founder of fresh trench/commissioner "ethan", organized a league full of excitement and competitiveness. bringing talents, friends and families of all ages together throughout hong kong to play the game we love.
studio journey over, back to online and mobile operations
dec
2023
sincere gratitude for the opportunity given, with mutual agreements and decision-making to be made.
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we decided this was best for the fresh trench moving forward.
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Feb
2024
well known players representing the Philippines national team, aka "Dwight ramos" and "Carl Tamayo" were both seen rocking the fresh trench caps.
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during their time in hong kong qualifying for the fiba asia cup 2025. a true monumental moment for the fresh trench.